The Rebirth Of The Strongest Tycoon

Chapter 27

When the new day arrived, when “Hari Jiuding” announced the sale of the previous day again, the entire Xiangjiang newspaper exploded in an instant.

not only newspapers, but also entertainment, business, and political circles.

Newspapers are powerful propaganda tools. The rise of “Jiuding Daily” means that another newspaper with a strong voice and influence will appear, and it is impossible not to attract the attention of others.

Practitioners in the entertainment industry are worried because “Jiuding Daily” could affect their reputation and interests. If “Jiuding Daily” publishes a negative opinion about them or their work, it will definitely have a big impact; similarly, if there is ” They will also benefit a lot from the praise of Jiuding Daily.

People in business and political circles also pay attention to “Jiuding” Day, also because of related interests, just because according to the current situation, the sales limit of “Jiuding” Day is not known where, where, did exceed ” Oriental Daily” and reached the top of Xiangjiang. It is not impossible, and “Jiuding Daily” still covers from the bottom and rises to the elite class at the same time, its influence will never be weak.

Smart people never underestimate the power of public opinion!

At this time, in the conference room of the newspaper “Oriental Daily”, the people sitting around the table all lowered their heads, and did not dare to make a sound, out of fear of the mood of the leader, who was at the top of the table, and become the target of their boss's emotional overflow.

Ma Chengkun is the second generation boss of the Ma family, and he is in charge of the media funnel “Oriental Daily”.

He tried his best to build this company, and used many embarrassing methods in the middle. All of this was just to make a strong umbrella for the Ma family, so the Hong Kong government was unable to put the rats in the darkness.

After many years, the daily sales of “Oriental Daily” finally occupied the first place in Hong Kong, and its influence grew.

But who knew that the situation had suddenly changed. A few days ago, after an inconspicuous third-rate tabloid was acquired, the tabloid turned into a wolf and crashed into the world of the Xiangjiang newspaper.

In just a few days, the volume of shipments reached 200,000 copies, and the volume of sales through newsstands reached 120,000 copies, which had a major impact on the Oriental Daily.

The “Sing Tao Daily” has been eyeing “Oriental Daily” as the No. 1 throne, but now there is “Jiuding Daily” that seems more threatening.

“Jiuding Daily” poses a greater threat to “Oriental Daily”, not only because the momentum of progress threatens the dominance of “Oriental Daily”, the, but also because “Jiuding Daily” covers a wider range of users and has positioning. Most of it overlaps with “Oriental” Day, so daily sales of “Oriental” Day have experienced a rare decline in these two days.

It was not clear on the first day. That only caused Oriental Daily daily sales to drop by about 2,000 points, but it was scary the next day.

According to last night's statistics, the sales volume of “Oriental Daily” yesterday was only 163,000 copies, down 5,000 copies from yesterday, and 7,000 copies compared to the previous few days.

Although I don't know if “Sing Tao Daily” has been affected in the same way, Ma Chengkun guessed that “Sing Tao Daily” is definitely not affected like “Oriental Daily” because users and “Jiuding Daily have a slight overlap” , and Sing Tao Daily has a rich heritage, which is very important to you, with sales channels throughout Southeast Asia.

If “Sing Tao Daily” is not too affected, which means there is a gap between “Sing Tao Daily”

If He does not think of anything, the dominance of “Day Oriental” will be taken by “Daily Sing Tao”!

it might even be taken by the new “Jiuding Daily”"!

Ma Chengkun was completely unwilling to see such a thing happen, he had to find a way to resolve the matter, being indifferent would only be to give up the throne of the King, he had to find a way to resolve the matter, he would definitely not make peace with that!

Therefore, early in the morning, he held a meeting with all the main personnel of “Hari Oriental” to analyze the problem, hoping to solve the problem faced now.

“Bang!” Seeing everyone's silence, the atmosphere became extremely heavy. Ma Chengkun was upset. He slammed the table and made a loud noise. Everyone jumped up and they were shocked.

“Tell me about your views, why “Jiuding Daily” can go up so fast and have such a big impact on our newspaper!" Ma Chengkun looked around with a calm face, and said to the trembling employee.

Hearing Ma Chengkun's words, everyone dared not look at him. They lowered their heads and observed the peers next to them to see who would be first.

“Why are they all stupid at critical times? Speak!” After waiting for a few minutes, no one spoke, and seeing that it was still happening, Ma Chengkun did not attack his heart, his thick brows raised, and his,

“Li Nan, how is the situation with” Jiuding Daily “!” Ma Chengkun saw firsthand the name of Li Nan, Minister of Information.

“Bos, the appearance of ‘Jiuding Daily’ is too fast, and I do not have enough time to understand it, but as far as I know, the revival of ‘Jiuding Daily’ is mainly caused by four aspects.”

“First, the marketing method is very strong. Not only send newspapers to users for free, but also send newspapers to kiosk owners for free for seven days, which mobilizes the enthusiasm of kiosk owners and helps promote ” Jiuding Daily.”

“Secondly, because the content of the financial and commercial part of “Jiuding Daily” is the peak, Xia Yu, who wrote the article, directly stabbed the cracks of Mingheng Industry on the first day, was, and recommend stocks the next day. . Company shares did skyrocket, causing a sensation, causing “Jiuding Daily” to become famous and very popular among investors.”

“As for the third reason, other content of “Jiuding Daily” is high level. Among them, “Xun Qin Ji” in the novel section is of high quality, and vice versa outside is relatively large. Many users buy ” Jiuding Daily” to read novels. “.”

“The last one is that the layout of “Jiuding Daily” is clearly different from the main design of the entire Xiangjiang newspaper industry. I don't know if this affects.”

“We pay attention to the time, the right place, and the harmony of people. At present, ‘Jiuding Daily’ only fills the time and the harmony of people continues to increase.

After listening to Li Nan's analysis, Ma Chengkun frowned. There are four reasons. The first is marketing. He could not think of a way to control it. The fourth reason could not be determined whether it had an impact, and he could not blindly.

And the other two reasons are content reasons, and there are still opportunities to target them. He thought for a moment and said: “Then target the weakening of their profits, and write “Jiuding Daily” to the author of financial and commercial articles and the author of “Xun Qin Ji” Dig here and cut their profits!”

Hearing Ma Chengkun's words, Li Nan wriggled her mouth several times and wanted to speak, with a face full of shame. After seeing the boss glaring at him and gesturing that he wanted to say something, he bit his head and said: “Bos, this method is possible. Unsuccessful, because the author of financial business articles and the author of ” Xun Qin Ji” is the same person, and that person is the current boss of “Jiu Ding Daily”.

Hearing Li Nan's words, Ma Chengkun's face was stunned, and his cheeks trembled several times. He took a deep breath to cover up his embarrassment and hers. He didn't know what to say for a while.

Since the content was written by Jiuding Daily's boss, it was impossible to dig it up. Is Jiuding Daily really that helpless? Can you watch it gradually threaten the dominance of “Oriental Daily” and affect the sales of “Oriental Daily”?

The success of “Jiu Ding Daily” is due to Xia Yu. Is it possible to recruit people to kill Xia Yu?

This idea came to Ma Chengkun's mind, but he immediately dispelled the idea, and killing Xia Yu was a disaster for the Oriental Daily and Ma Jia.

This would cause panic throughout Hong Kong's media community, he initially had a bad reputation for the Ma family. If this made the media feel threatened, then the entire Xiangjiang media community would verbally criticize the Ma family, and the Ma family would definitely not stand it. then it would be a catastrophe!

He receives a notice from the family, and a secret message comes that the Hong Kong government is watching the Ma family closely, and seems to have a tendency to do something, he said, so family members should remain humble and vigilant during this time. .

Otherwise, if Ma Chengkun was forced to be helpless as usual, he might actually perform in the dark, but this time he had to tie his hands and feet.

if he wants to face “Jiuding” Day, or to maintain the dominance of “Oriental” Day and resolve the crisis, He can only rely on formal means!

It's just that if he relied on formal means, how could he stop “Jiuding”'s day that occupied the top level.

Can you just hope “Jiuding Daily” makes its own mistakes?

When should I wait, maybe lily's cold day!

For a while, Ma Chengkun could not think of any way to hold back “Jiuding” Day. He frowned tightly, his head throbbing thinking of many ways.

“Think about that, is there a way to solve the current difficulty.” Ma Chengkun said to the subordinate who was sitting down.

wait a long time, seeing this subordinate think and think, he was a little angry, and said directly: “I give one day, tomorrow submit your analysis and solution, the meeting is finished!”

After he finished speaking, Ma Chengkun immediately left the room, leaving behind a group of middle and high-level men with sad faces.