Club of the ex

Successes

In addition to offering King Hwa products to stalls and super markets, Julia also offers its products to fellow Medrep. Many of them ordered King Hwa products through Julia because she gave a slightly cheaper price. Julia claims to be a reseller.

But some male friends expect King Hwa to issue products for men. Julia immediately contacted Mira who was still in Bandung to make products for men.

“Okay Jul I discussed was once the same Febi, hopefully our money is enough,” said Mira.

Mira discussed it with Febi. Febi agreed to make products for men, “maybe we can start from perfume for men, we launch together women's perfume."

After all the affairs in Bandung finished Mira returned to Jakarta while Febi had returned first.

King Hwa officially launched perfume products for women and men. The community welcomes their dream products, especially men because King Hwa perfume has a distinctive aroma that does not market.

In an instant the cosmetic market was filled with King Hwa products.

Monthly meeting at PT office. Pearl Ayu is underway. All the division heads gave their reports to the owner of the factory.

“Pak Arya, our sales this month slumped sharply. King Hwa products dominate the market, consumers only buy cosmetics that are not issued by King Hwa while for Body Scrub products, lipstick, powder, hand body and perfume, decreased dramatically,” one of the sales division head reported monthly sales during the meeting.

“What's the problem why we lose to compete from a company that still stinks? Does the marketing team not work optimally?,” said Arya furious.

“We have worked as much as possible sir. Even we already offer promotional prices, but the merchants are not interested because indeed the number of our buyers decreased, they switched to the King Hwa brand because the quality and fragrance exceeded our products, and the number of our customers, the company said,” an Area maneger explains the problem.

"Then make an interesting advertisement, we are fond of top artists or models" said Arya.

“But sir, it will cost quite a lot. Better we issue a product variant that is perfected so that it can compete with the King Hwa brand, our team has made a new formula if you agree I will discuss with the maklon factory,” Head R&D gives his opinion.

“Okay then, we wait for new products, after that we make an ad with a top-tier model.”

after obtaining approval from Arya, the company's top R&D team immediately carried out their duties.

The marketing team also prepares ads by relying on top artists.

“Taste that Mira, how much capital your effort to challenge myself ... Haha... Hahaaa...” Arya murmured in heart.

This continued to happen for several years, it is no longer an open secret PT. Mutiara Ayu and PT. Princess Kraton continues to compete.

Until now Arya still does not know that the three ex-wives are behind PT. Princess Keraton.

Now Febi and Julia have resigned from PT. Healthy Food, that's when their friends find out that they are the owners of King Hwa brand beauty products.

Julia's friendship and the doctor jaya increasingly familiar, Julia tells the truth that she along with her two best friends is the owner of PT. Princess Kraton.

“You are indeed a great woman Julia, in the midst of your busy life as Medrep you are still running a business that is now transformed into one of the largest cosmetic companies.

“That must be doc, who the hell refused in the hahahaha meal treaty... Hahahaa..., Eh doc even though I am no longer medrep please keep using the products I brought ya.”

“Ya...of course, this product proved good in restoring the health condition of the patient.”

Julia invites doctor Jaya to eat at her favorite restaurant for the last time on behalf of PT. Healthy Food's.

PT. Ayu Pearl.

It is a family owned company. Bequeathed down from generation to generation, but of course only boys get a share while girls get no share at all, girls will only get rations every month from their brothers that the amount is uncertain, it is up to them to give how many rupiah.

For the Kusuma family the boys are the successors of the family's glory. Boys in this family are required to be smart and good at business.

When choosing a partner, they prefer ordinary women who are not too prominent because for them a wife just to give birth to no more offspring.

That is why Boby Kusuma, Arya's older brother, chose to stay away from his family and live abroad. He completely disagreed with the principle of the Kusuma family being so demeaning to a woman.

Boby Kusuma loved his mother very much, but his father always forbade him to pay more attention to his mother.

His mother died because she could not stand the attitude of her father who always demeaned him, even though he had given her two sons.

So that the health of his mother continues to decline since giving birth to Arya and only survive until Arya was five years old.

Since then Boby Kusuma promised in his mother's navel, later if he married he would take his wife away from the family life Kusuma. He wanted to treat his wife like a businesswoman, he would also treat his daughter like a princess.

Because the principle is different from the principle of the Kusuma family, Boby did not get a part in PT. Mutiara Ayu, but it is not a problem that he manages his own business together with his wife abroad, the Indonesian culinary business.

Since the beginning of PT. Mutiara Ayu has always dominated the market because it is made of quality materials and also they have a very great R&D team that is able to create innovative products.

It is actually very strange on the one hand that they only consider women as descendants only, but their business is cosmetics that make women look shining as if they care about women.

Maybe if the women out there know how the Kusuma family treats women, they will not buy products from PT. Ayu Pearl.

For many – years no one can rival PT. Mutiara Ayu with Beauty brand but now PT. Mutiara Ayu has gained a formidable competitor PT. Princess Kraton with Brand King Hwa.

Both brands are now dominating the cosmetics market.

Of course it makes Arya furious, not only because of PT. Putri Kraton is a company that still smells fast but especially because Mira the ex-wife is the owner of PT. Princess Kraton.

How the next story will be PT.Putri Kraton can continue to compete with PT. Ayu pearls?